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We asked Māori of all ages and backgrounds what aroha meant to them. They talked about family and love within the family; respecting others and honouring each other, and that small words can have a big effect.

Someone described it as sharing kai with whānau - while a tāne said it was about the birth of his son, his partner’s pregnancy, and providing for his whānau. Others said aroha to them was about hanging out with cousins, being together, and feeling loved supported; having parents who "oozed unconditional love”, and uncles and aunts who did the same. A wahine reckons that each generation of parents is getting better and better at aroha.

A koro describes aroha as his moko saying to his wife, “I love you Nana” and thinks we should be using those words too –“I love you my mokopuna”.




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